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Client
Medical Concepts Development
Industry
Medical
Project Type
Corporate Identity and New Product Launch

As an innovator in surgical drapes, Medical Concepts Development asked CB/m to launch their new, breakthrough antimicrobial incision drape. CB/m identified the key benefits of the new drape to design and produce a new, integrated graphic design and logo, benefit-driven, high-impact trade ads, and labels. CB/m also designed and printed a product guide for MCD's surgical drape offerings to integrate the new drape into the company's overall product line.

Portfolio » Manufacturing Marketing » MCD Corporate Identity
Advertising and Design with a Marketing Mind